Effective marketing
starts & ends with strategy.

My Methodology

1 / Identify your goals

Firstly, it comes down to understanding where your business currently is, and where you want it to be – this informs the marketing strategy.


2 / Create a plan

A clearly defined strategy and execution plan then form the roadmap to achieve your identified marketing and business goals.

3 / Execute the plan

Using the strategy and plan – we execute marketing initiatives across relevant platforms for your brand, business and customers.



We track and measure initiatives continuously to ensure that these are delivering on our strategy and meeting your identified goals.


I draw on the best professionals in their respective fields to deliver exceptional work. Whether you require graphic designers or copywriters, web designers, developers, digital marketers or PR specialists, through Onwards & Upwards you’ll gain access to the right skills combinations, at highly cost-effective rates.


We offer a wide range of services including:

Strategy & Planning

Market Research, Insights & Analytics
Marketing Strategy
Execution Plans
Project Management

Marketing & Advertising

Creative Concept Generation
Campaigns & Promotions
Traditional Advertising – Above & Below-The-Line
Experiential Marketing

Digital Marketing

Digital Marketing Strategy
Online Advertising
Web Design & Development
Search Marketing
Social Media Marketing
Email Marketing
Mobile Marketing
Video Marketing

Identity & Branding

Brand Positioning & Repositioning
Logos & Corporate Identities

Communications & PR

Internal Communications
External Communications & PR
Media Management
Reputation Management

Results & Reporting

Measurability defined & built into all marketing activities
Metrics & Results Analyses
Feedback & Reporting

Contact Us

We're not around right now. But you can send us an email and we'll get back to you, asap.