Effective marketing
starts & ends with strategy.
1 / Identify your goals
Firstly, it comes down to understanding where your business currently is, and where you want it to be – this informs the marketing strategy.
2 / Create a plan
A clearly defined strategy and execution plan then form the roadmap to achieve your identified marketing and business goals.
3 / Execute the plan
Using the strategy and plan – we execute marketing initiatives across relevant platforms for your brand, business and customers.
4 / ACHIEVE THE RESULTS
We track and measure initiatives continuously to ensure that these are delivering on our strategy and meeting your identified goals.
WORKING WITH MY TEAM
I draw on the best professionals in their respective fields to deliver exceptional work. Whether you require graphic designers or copywriters, web designers, developers, digital marketers or PR specialists, through Onwards & Upwards you’ll gain access to the right skills combinations, at highly cost-effective rates.
OUR SERVICES
We offer a wide range of services including:
Strategy & Planning
Market Research, Insights & Analytics
Marketing Strategy
Execution Plans
Project Management
Budgeting
Marketing & Advertising
Creative Concept Generation
Campaigns & Promotions
Traditional Advertising – Above & Below-The-Line
Experiential Marketing
Events
Digital Marketing
Digital Marketing Strategy
Online Advertising
Web Design & Development
Search Marketing
Social Media Marketing
Email Marketing
Mobile Marketing
Video Marketing
Identity & Branding
Brand Positioning & Repositioning
Logos & Corporate Identities
Communications & PR
Internal Communications
External Communications & PR
Media Management
Reputation Management
Results & Reporting
Measurability defined & built into all marketing activities
Metrics & Results Analyses
Feedback & Reporting
